We will devote our human resources and technology to create superior products and services, thereby contributing to a better global society.

[ SAMSUNG's Digital World - About SAMSUNG ]

OK, they fell a little short on this ideal with my HDTV. It broke. But I called the next business day, and they sent a local repair man to my house to swap out 2 boards in my TV at no charge to me, and it was fixed in less than 48 hours, and on a Sunday! So much better the customer support and dedication to their product than my prior experience with RCA or Sony. Samsung gets huge marks from me on this one.